What makes social media so “beautiful and disruptive”? Lessons from #Anchorman2

“One of the beautiful and disruptive components of social is that the cream rises to the top.” I absolutely love this short quotation from Zemoga CEO DJ Edgerton, talking about the crucial role social media are playing in the marketing and promotion of upcoming Will Ferrell movie Anchorman 2 (http://www.adweek.com/news/advertising-branding/will-ferrell-s-anchorman-2-changing-way-movies-are-marketed-154076). Here’s the full quotation fromĀ  […]