David Ogilvy was the advertising genius of the 20th Century. He was also generous in sharing his wisdom on the art of writing.
Tag: David Ogilvy
From golden child to idiot
When you are on a winning streak, there will inevitably come a moment when you are not. The forces of the universe are all conspiring in your favour. Then they are not. You are still you. The sum total of you remains. The essence of you, what makes you you is still there. So what […]
MJCarty 